GENERAL IDEA, “MIDDELBURG TILE”, 1985 General Idea Look shop and eat We can see the possible

We can see the possible influence of artists such as Dubuffet and Hockney

As the title suggests

or absurd renditions

15”H 11"W

rust and turquoise

GENERAL IDEA, “MIDDELBURG TILE”, 1985 General Idea Look shop and eat We can see the possibleGeneral Idea was founded in 1967 in Toronto by AA Bronson (b. 1946), Felix Partz (1945 1994), and Jorge Zontal (1944 1994). Over the course of 25 years, they made a significant contribution to postmodern and conceptual art in Canada and beyond. With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social and art world issues including consumerism, media consumption, the cult of the artist, and